Shine can be natural, use of shine-enhancing professional hair products like serums or glossing sprays. Soft hair has a velvety texture, making it feel smooth when touched. cheaper salon haircare products

Shine & Softness

A curated collection of professional salon hair care products for Shine and Softness. Shiney hair can be natural, based on hair type and health, or enhanced with the use of shine-enhancing professional hair products like serums or glossing sprays. Soft hair has a velvety texture, making it feel smooth when touched.

75 products

SALE
Olaplex Nº.4 Bond Maintenance Shampoo. A highly-nourishing and reparative shampoo. N°4 Shampoo repairs and protects hair from everyday stresses including damaged hair, split ends, and frizz by re-linking broken bonds. Leaves hair easier to manage, shinier and healthier with each use.
Olaplex Nº.4 Bond Maintenance Shampoo
from $4.00
from $4.00
$30.00
SALE
ColorWow Dream Cocktail Carb-Infused Leave-in Treatment is a Leave-in thickening treatment transforms fine, thin hair into thicker, fuller hair in a single blow-dry. Makes a major difference with just one blow dry. Instantly adds mass by bonding a weightless carb-based complex to hair’s surface. Heat protectant
ColorWow Dream Cocktail Carb-Infused Leave-in Treatment
from $4.00
from $4.00
$26.00
SALE
Pureology Smooth Perfection Conditioner. A Creamy conditioner that smooths, moisturizes and lessens frizz in both textured and straight hair. Smooths hair. Lessens frizz. Targets dryness. Soothes scalp. Restores color vibrancy.
Pureology Smooth Perfection Conditioner
from $4.00
from $4.00
$36.00
SOLD OUT
Olaplex 4-in-1 Moisturizing Mask is a new professional strength treatment, unique to the Salon with elevated levels of ceramides, oils and amino acids for a luxurious post-chemical moisture service
Olaplex 4-in-1 Moisturizing Mask
$48.00
$48.00
$53.00
Save 10%
ColorWow Money Mist is a luxe, light leave-in conditioner for instantly stronger, glossy, expensive-looking hair. For all hair types. Easy to use, instant transformation! Powerful detangler reduces breakage. Strengthens strands to support healthy growth.
ColorWow Money Mist
$26.00
$26.00
$29.00
SALE
Pureology Smooth Perfection Shampoo. A Smoothing shampoo that detangles hair and lessens frizz in both textured and straight hair. Smooths hair. Lessens frizz. Soothes scalp.
Pureology Smooth Perfection Shampoo
from $4.00
from $4.00
$36.00
SALE
Brazilian Blowout Daily Smoothing Serum is a unique leave-in styling protectant that smooths, conditions and detangles while protecting the hair from thermal styling and environmental damage.
Brazilian Blowout Daily Smoothing Serum
from $4.00
from $4.00
$38.00
SALE
Moroccan Oil Original Treatment Oil. argan oil-infused hair oil used to smooth frizz, detangle, condition, and boost shine. Named the #1 haircare oil. silky, shiny and healthy hair you've always wanted. Moroccanoil Treatment argan oil. The original foundation for hairstyling, Moroccanoil Treatment can be used as a conditioning, styling and finishing tool. Infused with antioxidant-rich argan oil.
Moroccan Oil Original Treatment Oil
from $5.00
from $5.00
$18.00
SALE
Loma Nourishing Oil Treatment: SMOOTHS AND PROTECTS THE HAIR WHILE ENHANCING SHINE. FOR ALL HAIR TYPES, ESPECIALLY NORMAL TO DRY HAIR. Replenish, style and protect Speeds up drying time. Smooths and protects the hair while enhancing shine Repairs the hair surface, helps control frizz and preserves color. Natural thermal protection up to 450°F. No artificial color or fragrance. Great on the skin. Detangles
Loma Nourishing Oil Treatment
from $6.00
from $6.00
$30.00
SALE
A deep conditioning mask to help restore moisture, elasticity, and shine to dry hair. Formulated with argan oil and other nourishing ingredients. Treat yourself to a quick, reviving five-minute hair mask. Moroccanoil® Intense Hydrating Mask is a high-performance, rich and creamy deep conditioner formulated for medium to thick, dry hair.
Moroccan Oil Intense Hydrating Mask
from $4.00
from $4.00
$18.00
SALE
Matrix Keep Me Vivid Sulfate Free Shampoo. The latest sulfate-free technology gently cleanses to maintain vibrancy of fast-fading hair colors. Keep Me Vivid Shampoo is the next generation SULFATE FREE technology that does it all.
Matrix Keep Me Vivid Sulfate Free Shampoo
from $3.00
from $3.00
$21.00
SALE
Matrix Keep Me Vivid Conditioner. Acidic conditioner deeply nourishes color-treated hair. Deeply nourishes each strand without the weight. Glazing conditioner. Helps keep hair color sealed.
Matrix Keep Me Vivid Conditioner
from $3.00
from $3.00
$21.00
SALE
Maria Nila Head & Hair Heal Conditioner-FOR SENSITIVE AND DRY SCALP. A soothing and strengthening conditioner with calming natural aloe vera extract. The active ingredients in Head Hair Heal Conditioner helps balance your hair and scalp. Made with an allergen-free perfume with a floral scent. Dry scalp relief.
Maria Nila Head & Hair Heal Conditioner
from $5.00
from $5.00
$36.00
SALE
Maria Nila Head & Hair Heal Shampoo-FOR SENSITIVE AND DRY SCALP. A soothing and strengthening shampoo with calming aloe vera extract. The active ingredients in Head & Hair Heal Shampoo helps balance your hair and scalp for a healthy look and feel. The shampoo has a flowery scent of jasmine and linden blossom.  Dry scalp relief.
Maria Nila Head & Hair Heal Shampoo
from $4.00
from $4.00
$36.00
SALE
Moroccan Oil Smoothing Lotion, An enriched styling cream that conditions hair while controlling frizz, increasing manageability, and providing flexible hold and definition. Reduces breakage by 72%.This nourishing yet lightweight styling cream tames frizz and flyaways for all-day smoothness and definition.
Moroccan Oil Smoothing Lotion
from $4.00
from $4.00
$36.00
SALE
Biolage Bond Therapy Smoothing Leave-In Cream is infused with coconut oil and repairing agent citric acid to intensely condition and build bonds from the inside out. smoother hair, tames frizz, adds shine, and provides heat protection up to 450°F.
Biolage Bond Therapy Smoothing Leave-In Cream
from $4.00
from $4.00
$28.00
SALE
Pureology Hydrate Shampoo. A Creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair. Adds moisture. Replenishes dry hair. For Medium to thick hair types.
Pureology Hydrate Shampoo
from $4.00
from $4.00
$11.00
SALE
Easily activate and define curls while hydrating hair. Moroccanoil® Curl Defining Cream is one of our most popular products for curly hair. This argan oil-infused curl definer
Moroccan Oil Curl Defining Cream
from $4.00
from $4.00
$36.00
SALE
Matrix Mega Sleek Shampoo Cleanses to help control rebellious, unruly hair and manages frizz against humidity. Mega Sleek Shampoo with smoothing shea butter helps control rebellious, unruly hair and manages frizz against humidity for smoothness. Hair is smooth, shiny and de-frizzed.
Matrix Mega Sleek Shampoo
from $3.00
from $3.00
$21.00
SALE
Matrix Food For Soft Detangling Hydrating Conditioner. Infused with avocado oil and hyaluronic acid, replenishes hydration in dry and brittle hair. Infused with avocado oil & hyaluronic acid, replenishes hydration in dry brittle hair, providing 7x more moisture
Matrix Food For Soft Detangling Hydrating Conditioner
from $3.00
from $3.00
$21.00
SALE
Olaplex Nº.6 Bond Smoother. A leave-in reparative styling treatment. Nº.6 smooths, conditions and strengthens without adding hold or excess weight. A highly concentrated formula for all hair types including dry, grey, colored and chemically treated hair. Good for textures from coily to fine.
Olaplex Nº.6 Bond Smoother
from $5.00
from $5.00
$30.00
SALE
ColorWow Pop & Lock High Gloss Finish is a glossing serum that smooths frizz, seals split ends, prevents color fade, has UV + heat protection. Combines the conditioning benefits of an oil with the shine power of a serum.
ColorWow Pop & Lock High Gloss Finish
from $5.00
from $5.00
$24.00
ColorWow Dream Coat Supernatural Spray is the #1 Anti-frizz treatment waterproofs your hair to stop frizz, even in the worst humidity. Advanced anti-frizz formula leaves hair super glossy, glassy, ultra smooth. Groundbreaking humidity-blocking technology stops moisture from wrecking your style. Ultra-light frizz control spray feels like nothing is on the hair. Economical. Results last through 3-4 shampoos.
ColorWow Dream Coat Supernatural Spray
from $4.00
from $4.00
$0.00
SALE
Loma LIGHT Nourishing Oil Treatment: SMOOTHS AND PROTECTS WITHOUT WEIGHING DOWN. FOR ALL HAIR TYPES, ESPECIALLY FINE TO NORMAL HAIR. Leaves hair feeling soft & silky. Alcohol free. GLUTEN FREE HAIRCARE. Vegan.
Loma LIGHT Nourishing Oil Treatment
from $6.00
from $6.00
$30.00
SOLD OUT
Loma Deep Conditioner: Intensive Deep Conditioner. FOR ALL HAIR TYPES Luxurious cleansing conditioner. Silicone-free (derived from sustainable olive, castor, and coconut oils) Rich with Aloe Moist Complex
Loma Deep Conditioner
$23.00
$23.00
$24.00
SALE
Moroccan Oil Weightless Hydrating Mask revives lifeless, dry hair with this moisturizing, five-minute hair mask. is a rich and creamy, yet lightweight, deep-conditioning treatment that's rich in argan oil and nourishing ingredients. This high-performance formula hydrates and conditions fine hair while dramatically improving its texture, elasticity, shine and manageability.
Moroccan Oil Weightless Hydrating Mask
from $5.00
from $5.00
$45.00
Save 11%
ColorWow Curl Shook Mix + Fix Bundling Spray, is a shake-to-activate spray for perfectly defined, glossy, frizz-free curls. “Naked Technology” feels like nothing’s on the hair!
ColorWow Curl Shook Mix + Fix Bundling Spray
$34.00
$34.00
$38.00
SALE
Matrix Mega Sleek Conditioner. Conditions to help control rebellious, unruly hair and manages frizz against humidity. The search for smooth, sleek hair is over thanks to Mega Sleek System. This anti-frizz, vegan-formulated conditioner with shea butter helps control rebellious, unruly hair and manages frizz against humidity for smoothness, leaving hair smooth, shiny and defrizzed, with up to 5x smoother hair.
Matrix Mega Sleek Conditioner
from $3.00
from $3.00
$21.00
Kenra Platinum Silkening Creme, Brilliant Shine Thermal Styler. a nutrient-dense nut oil, that prevents breakage improves manageability. Provides thermal protection up to 450˚F (232˚C) Reduces hot tool passes by half for reduced styling time.
Kenra Platinum Silkening Creme
from $5.00
from $5.00
$0.00
SALE
Biolage ColorLast Shampoo gently cleanses and helps maintain the color depth, tone and shine for vivid color-treated hair.
Biolage ColorLast Shampoo
from $3.00
from $3.00
$24.00